Taylor Swift’s New Heights Debut Pulls 1.3M Viewers, Reveals New Album

Taylor Swift’s highly anticipated appearance on Travis and Jason Kelce’s New Heights podcast broke records and the internet, literally.

Drawing 1.3 million concurrent viewers, the YouTube live stream collapsed mid-show, leaving fans staring at black screens as the hosts scrambled to fix “technical difficulties.” The surge in viewership also boosted the channel’s subscriber count from 2.85 million to 2.91 million in real time, underscoring Swift’s unmatched digital influence.

During the broadcast, Swift unveiled The Life of a Showgirl, her 12th studio album, set for release on October 3. She shared the striking cover art and explained that the album reflects the vibrant, behind-the-scenes energy of her record-breaking Eras Tour.

Unlike her sprawling 31-track Tortured Poets Department, this project is a tightly curated set of exactly 12 songs with no bonus material.

Swift described the album as coming from “the most infectiously joyful, wild, dramatic place” in her life, each track carefully chosen to maintain its balance. Fans can already pre-order The Life of a Showgirl, though demand is so high that online traffic may rival the podcast’s historic numbers.